Book a 30-minute Free Digital Marketing Consultation
Book a 30-minute free digital marketing consultation with me. In the consultation, we’ll go through the current state and growth targets of your company’s digital marketing efforts together. In addition to the free digital marketing consultation, I also offer paid consulting services in the following areas:
- Digital Marketing Strategy
- Search Engine Optimization (SEO)
- Website relaunching projects
- Search engine advertising (SEA)
- Conversion Rate Optimization (CRO)
- Social Media Marketing
- Web analytics and web tracking
I won’t be able to help businesses in the Software as a service (SaaS) space.
Get Free Digital Marketing Consultation
Frequently Asked Questions
Why choose WordPress for your business website?
WordPress is the world’s most popular content management system – and no wonder. It is a prime example of open source development. You don’t need a coder in your company – it’s easy to edit or add content to your WordPress website, and it can be customised from the ground up to meet your needs. You can add new pages and features or customize the look and feel. Plus, it scales as your business grows and evolves.
It’s also a secure option. WordPress is constantly improving security with new updates. When you keep your site up to date, you have nothing to worry about.
Plus, WordPress is search engine friendly. It comes standard with search engine friendly URLs and a clear page structure that makes it easy for search engines to find the right content. You can also install an add-on to help you optimise your texts for search engines.
How do I get my business pages listed on Google?
You can appear on Google through search engine optimization (SEO) or paid advertising (Google Ads).
Search engine optimization is the process of optimizing a website to make it search engine friendly. This includes the structure and content of the site, the use of the right keywords, regular updates and social media activity. It is the sum of many factors and requires planning and perseverance. That’s why it’s a good idea to seek professional help with search engine optimization.
With paid advertising – Google Ads, you can instantly appear on top of the rankings. Then again, you pay for each and every click on your ad. Click-through rates and the cost per click vary by industry.
What is a responsive web design and why is it important for your business?
Responsiveness means that your website adapts to the visitor’s browsing habits. This means that your website will work properly regardless of the visitor’s device.
Why is responsiveness important for your business? More than 90% of us search for information about your company’s services on a mobile device. Yet less than half of business websites work on all devices. Responsive websites help you reach visitors who use a smartphone or tablet to find information. This will increase your business sales and improve profitability.
Is WordPress secure?
From time to time, there are warnings in the media about WordPress security. However, what is often overlooked is that these security vulnerabilities could have been easily avoided.
The security of a WordPress site can be maintained at an adequate level by following good password hygiene, using plugins from trusted developers and keeping WordPress platform updates up to date. Themes and plugins should also be kept up to date, as their updates include fixes for potential security vulnerabilities.
Cookies – What is the EU Cookie Law and why should you comply with it?
What is a cookie?
A cookie is a small piece of data sent to a user’s computer / mobile browser that enables the identification of frequent visitors to a website. It can be used to facilitate a visitor’s access to certain functions on the website and to compile statistics on visitors. This information is usually used for site development, content design and possibly customer acquisition.
EU Cookie Law?